The WTA unveils its bold new logo. Here is why it matters
Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...
tennisuptodate2h
"How you can come up with this": WTA’s rebrand faces first criticism from a former top-10 player
The launch of the WTA’s new branding, featuring a rebrand and a fresh green logo for the Tour, has started to generate reactions in the tennis world. On Thursday, the WTA unveiled its new logo and ...
Khel Now5h
Tennis fans slam WTA for 'boring & forgettable' logo, to be launched at Indian Wells Open 2025
WTA is currently facing the heat from tennis fans after their latest logo announcement for the Indian Wells Open 2025.
Sports Business Journal1d
WTA unveils new brand identity, signaling ‘new era’ for women’s tennis
The WTA has a new logo and player-focused ad campaign rolling out across its digital channels today. The WTA today revealed a ...
tennisuptodate23h
WTA’s New Era begins: "Rally the World" campaign and green logo mark major revamp
The WTA announced major changes a few days ago, but without providing details. This Thursday, they unveiled a new brand ...
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“I’m Not Scared”: Proud Mama Taylor Townsend Channels Fearless Strength While Welcoming WTA’s Evolution
"I've heard for a really long time that I was never going to make it, that I wasn't going to be able to break through or do ...
WTA1d
Born from rebellion, built for the future: Inside the WTA’s transformation
With a refreshed logo, a deepened brand philosophy and a unified vision across digital and broadcast, the WTA is reinforcing ...