Samuel L. Jackson joined Kendrick Lamar's Super Bowl 2025 half-time show performance. Here's what his role was and what it all really meant.

In a surprise opening to Kendrick Lamar's halftime performance during Super Bowl LIX, Samuel L. Jackson went front and center dressed as Uncle Sam before introducing Lamar to the stage. In line with the theme of "The Great American Game,

Samuel L. Jackson surprised viewers as the first face to light up the Super Bowl 2025 halftime show, introducing himself as "your Uncle Sam" and issuing commands to the rebellious rapper.