Gen Z hates being sold to, Powell Communications’ Tara Benanbid says, which is why brands need to engage, not just advertise.

SAN FRANCISCO: Black-owned media company Ebony has named Allison as its first PR AOR. The strategic move is part of the ...

Moo Deng, which roughly translates to “bouncy pig,” is expected to have her own 24-hour live stream starting at the end of ...

At AI Deciphered, PRWeek, Campaign U.S. and MM+M’s inaugural conference last week, hundreds of marketing and communications ...

With the 2024 U.S. elections fast approaching, PRWeek's Gideon Fidelzeid sits down with Sachs Media's Ryan Cohn to explore ...

PRWeek UK asks agency bosses to explain the inspiration behind the brand names and the firms they’ve built. “A few factors were at play. The first was age – when you start a business at 29, you’re ...

CrowdStrike’s Adam Meyers also said a ‘cyber attack,’ or a rogue AI process did not cause the issue.

The airline over the summer revealed significant changes to its more-than-50-year-old business model in order to boost profitability. The carrier has plans to switch to assigned seating, start red-eye ...

The focus, or lack thereof, on healthcare policy in this election is also reflected in the polls, as healthcare has ...