Nike plans to invest in “bigger, bolder brand storytelling” and “re-energise brand momentum through sport”, after posting ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

In the The Marketing Week Podcast, we explore the transition from CMO to CEO, gen AI fears and the reality of working in B2B.

While the industry has done much work to improve sustainability there is still much more to do, says Giffgaff’s Lisa Boyles ...

While the industry has done much work to improve sustainability there is still much more to do, says Giffgaff’s Lisa Boyles ...

The UK’s most valuable 75 brands, as ranked by Kantar, have again seen their collective value decline, with almost one in three being predicted as unlikely to grow next year.

The news comes after Sage’s global brand EVP Craig Inglis departed the company in September last year, after 16 months in the ...

Having grown its grocery presence since 2012 targeting restaurant customers, Itsu wants to build wider awareness while ...

Make your brand model clear and keep repeating its key principle, if you want to ensure it survives the endless ...

Gousto has appointed Murray Lambell as its chief customer officer to bolster the brand’s customer proposition after returning ...

With GARM gone, questions arise about who is responsible for brand safety, whether current safeguards are still effective and ...

Congratulations to all the marketers named as part of Marketing Week’s Top 100 2024, sponsored by Digitas. In what has been ...