Valentine’s Day might seem like any other commercial holiday given the abundance of candy and the sheer number of cards lining store shelves, but if you put in a little effort and a lot of heart, it can be about so much more. After all, at its core, February 14th is about celebrating love in all its forms, with or without sweet treats.

Today, we’ve turned it into our Valentine’s Day gift guide, with recommendations on what to get your loved ones. Sign up here to find us in your inbox every Wednesday, along with monthly travel and beauty guides,

Find the perfect Valentine’s Day gifts for travelers, from unique keepsakes to luxury experiences that bring back memories of their favorite places.