Universal Pictures is pulling out all the stops to make sure Wicked doesn’t follow the same path of some of its ill-fated ...

Look, we all know Barbie looks at porn. She’s an adult woman, it’s no big deal. But it’s maybe more of an issue when she ...

In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...

London's South Bank has been transformed into the Emerald City for the European premiere of Wicked. Ariana Grande, Cynthia ...

Mattel has released Barbie-style dolls ready for Wicked's released this month, but has accidentally printed a link to an ...

From dolls to road signs and an interactive Christmas tree, the Wicked marketing machine is becoming as big as Barbie’s. Was ...

Wicked fans have discovered a major mistake in franchise's merchandise packaging. Social media has been ablaze after fans ...

More than just a marketing campaign, Wickedcore is emerging as a movement, immersing audiences in a dual-hued world of green ...

Sound familiar? As with the famous Barbie vs Oppenheimer battle that got millions back into cinema seats around the globe last summer, Wicked vs Gladiator is shaping up to be a Hollywood face-off ...

The dolls were removed from Amazon and Target after a labeling error linked consumers to a pornographic website.