Purdue was among the top-three schools and Braden Smith was among the top-five male athletes in sales for the month of ...

For the first time in college football history, amateur players are able to legally put money in their pockets thanks to the ...

Colorado universities could soon pay athletes directly, but a state bill proposing that also wants to hide those records from ...

Star wide receiver Jeremiah Smith made waves as a freshman this season for the Ohio State Buckeyes as he earned All-American ...

“In my first year here we had zero NIL,” Smith said. “The second year we didn’t have much more, so things are slowly progressing, but we have work to do on that end and we — just like ...

Now that he's officially the Longhorns' starting quarterback, and his family will allow him to, businesses are lining up to ...

Lesley Smith, D-Boulder. Thursday's hearing featured several amendments tied to the concerns over the information released ...

— The NIL Store (@nil_store) February 12, 2025 Smith had a stellar month on the basketball court, leading Purdue to an 8-1 record in January. He averaged 17.6 points, 9.1 assists, 4.5 rebounds ...

It's probably not a reach to say there's not a college football program in the country that wouldn't want Jeremiah Smith in their wide receiver room. The Ohio S ...

The wheels are in motion to allow the University of Colorado and other in-state institutions to provide financial ...

"It's great," Manning answered. "I'm so excited about the partnership. Red Bull is a great brand, and when they reached out, ...