Audi launches a new brand in China

Audi reveals Chinese-only sub-brand called ‘AUDI’
Audi has unveiled its new E Concept which will kickstart the firm’s new Chinese-only sub-brand called ‘AUDI’. The German car manufacturer has partnered with Chinese manufacturer SAIC Motor to produce bespoke models in China.
Audi Launches New Brand Called AUDI, Because Naming Cars Is Hard
With a new brand, you need a new car. This is the AUDI E concept, built in collaboration with Audi's regional technical partner, SAIC, and it's nothing like any e-tron model we or our cousins across the pond can buy.
‘AUDI’ is, um, Audi’s China-only brand, and this is AUDI’s 765bhp E concept
So connected in fact, AUDI – no, we heard you the first time – has dispensed with, um, Audi’s famous four rings. Look at the car above. No rings. Sorry, NO RINGS. Ah yes, the car above. It’s called the AUDI E concept,
Audi Debuts New "AUDI" EV Sub-Brand in China, Gone Is the Four-Ring Logo
Audi launches new EV sub-brand in China and switches from the four-ring logo to the 'AUDI' lettering written in capital letters
Audi launches a new brand in China without the four-ring logo
Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous four-ring emblem. Today in Shanghai, the company showed off the new “AUDI” logo — yes, it’s just Audi in all caps — on the front of a new E concept electric Sportback that notably lacks its broadly used “E-Tron” branding.
Audi launches AUDI in China – new EV sub-brand with SAIC; E concept shown with 775 PS, 700 km range
Audi has launched a new electric vehicle (EV) sub-brand in China as part of an expanded joint venture with long-time partner SAIC Motor. Simply called AUDI – without the four rings logo but spelled in
Audi E Concept launches new China-only sub brand that’s, confusingly, called AUDI
The joint venture between Audi and SAIC will launch in 2025, and the new E Concept reveals its styling direction
Audi launches China-focused EV brand with debut of E concept
To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a svelte wagon based on a platform developed in partnership with Chinese auto giant SAIC.
Audi unveils new EV brand in China without four ring logo
Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting younger customers in the world's largest auto market.
Audi to make massive change to iconic logo and launch new brand in a bid to boost sales in China
One of the world's most popular car brands has ditched its famous four rings in a massive change as it looks to launch a new brand in China. In a glitzy event in Shanghai, China, Audi CEO Gernot Döllner announced that the German brand would launch its first new brand alongside the new AUDI E concept.
Audi launches new EV brand in China with SAIC
Audi has introduced a new EV sub-brand dedicated to the Chinese market. Called “AUDI”, this new brand is part of an extended joint venture set up with partner Shanghai Automotive Industry Corporation (SAIC),
A New Audi EV Station Wagon Is Coming Next Year
Audi is launching an EV brand in China called AUDI. The new line will consist of vehicles co-designed with SAIC that won't ...
You've Never Seen An Audi Like This Before
Audi's newest concept has a familiar name—the Audi E—but a very different vibe. This electric wagon is aimed at winning back ...
The new AUDI brand is a joint venture with SAIC, and Audi promises that AUDIs will drive like Audis
A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being ...
Audi Launches New AUDI Brand Without Four-Ring Logo In China
AUDI, the child brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi’s ...
China's import expo offers vast opportunities for global NEV players, highlighting nation's openness vs Western protectionism
Foreign carmakers have flocked in the 7th China International Import Expo (CIIE), the world's first national-level exposition ...