Puma is to cut one in eight office jobs as the German sportswear brand accelerates a turnaround effort under new chief ...

When Puma announced on Thursday that former Adidas sales chief Arthur Hoeld would become its new CEO, replacing Arne Freundt over “differing views on strategy execution,” it wasn’t just a routine ...

Adidas sees resurgence with Q3 revenue growth, overcoming Yeezy challenges and reviving retro styles.

Puma is reorganizing its direct-to-consumer business. On Thursday, the German athletic company named Ronald Reijmers as vice ...

Established by the brother of Adidas founder Adi Dassler, Puma is headquartered in the same region of Germany and the two have been rivals for decades. Puma is a much smaller company than Adidas, ...

According to Law360, adidas has recently filed a lawsuit against rival footwear and apparel manufacturer PUMA over a pair of soccer cleats that the German-based label is claiming to be infringing on ...

If you know your basic sneaker history, you're aware that the relationship between Puma and Adidas is a complicated one: Adi and Rudolph Dassler previously founded a sportswear company, Gebrüder ...

Just a few days after confirming the company was in talks with Puma CEO Bjørn Gulden, Adidas has officially selected the executive as its next CEO. Gulden will start Jan. 1 and current CEO Kasper ...

In the U.S., the competition between Nike and adidas for sportswear supremacy is strictly business. But in a small town located in Germany, the beef between adidas and Puma goes deeper than just ...

LONDON, July 25 (Reuters) - The trend for low-rise rubber-soled "terrace" sneakers could give Adidas ADSGn.DE and Puma PUMG.DE an advantage over Nike NKE.N this summer, but may not offset weakening ...

Sneakers are more than just footwear, they are a statement of style, comfort, and functionality. Popular sportswear brands like Adidas, Nike, and Puma have become synonymous with high-quality sneakers ...

Poaching Puma SE’s chief executive officer as its new boss would be a coup for Adidas AG, analysts say. But would it be enough to turn Adidas’s limping fortunes around? German sportswear giant Adidas ...