After Haillet retired, Adidas rebranded the shoe around the American player Stan Smith, who helped popularize it within the ...
The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
Adidas has done it again! The Supernova Rise 2, the latest addition to the brand’s comfort-focused running shoe franchise, ...
Right now, Amazon's massive Black Friday sale is slashing the prices on Adidas' most popular activewear. Items like sneakers, ...
Eden Chen, founder and creative director of the lifestyle brand Clot, reflects on a year of collaboration with the Three ...
Kobe Bryant was known for his fearless approach when on the basketball court, but he was also just as ruthless off it. That's ...
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How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
After a prolonged period of exposure, it seems like Samba hype is dying down. So why do I want a pair now more than ever?
If you're thinking about new kicks for the new season, you can't go wrong with these timeless, versatile styles.
Running is taking New Zealand by storm. With more people lacing up their shoes and joining run clubs than ever before, the ...