One way to achieve this is by leaning into traditional news sources, which tend to be the most trusted: Our study found that ...

In four ads directed by Academy Award winner Taika Waititi, Sephora shows that many gifting conundrums are caused by ...

Gap’s recent marketing work has focused on dance and music through upbeat campaigns with musicians Tyla and Troye Sivan, both ...

After WPP’s reorganization of Wunderman Thompson earlier this year, Thompson was formed to service the U.S. Marine Corps account. The 200+ person team will deliver work across the marketing funnel to ...

Having spent over two decades in India and Singapore as a marketer at the home of branding, Procter & Gamble, Coach CMO and ...

Americans are flocking to their polling stations for the presidential election, and brands like Lyft, Violife and Krispy Kreme are launching campaigns and deals offering everything from free childcare ...

Lee Maniscalco is stepping away from the CEO role at Haymarket US — an executive recruitment firm has been retained to find his successor.

There was a time when, in the words of Anna-Louise Gladwell, managing director of indie digital agency AnalogFolk, freelancing was widely seen as something of a “distress purchase”.

The Cataclaws campaign coincides with the Lego Group’s annual “Build to give” initiative, kicking off from 11 November, which encourages everyone to help share the superpower of play with children who ...

But at the same time, faced with declining efficacy of traditional advertising, brand marketers are being challenged to find new ways to keep creativity at the core, connect to meaning and purpose and ...

Though it takes effort to fit in before the workday, running in the morning has been a fantastic way to destress and raise my energy levels for the day ahead. It also provides a dedicated time where I ...

Ogilvy has named Christopher Andrews its new CEO, replacing Arthur Fleischmann, who had been leading the agency since Marie-Lise Campeau’s departure late last year. Fleischmann also announced that he ...