Leading brands are adapting to a new consumer landscape driven by young luxury buyers, a societal shift away from traditional ...

Volkswagen invests $3.5 billion in China to regain market share against local competitors. Can tailored vehicles and ...

A recent BCG report highlights India's position as a leading consumer market with optimistic sentiments and increasing ...

Marriage is facing a significant decline, with projections indicating nearly half of women may remain single and childless by ...

The era of the stale biscuit is over. The boardroom has been cracked open and India is now snacking its way to wellness, one ...

Noise, a connected lifestyle brand, has appointed Prerna Kapur as associate director – marketing. In her new capacity, Kapur ...

Audi India's marketing head, Gaurav Sinha, reveals the brand's pivot towards younger, aspirational buyers under 40, driven by ...

WPP Media will now manage Orient Electric's advertising across all platforms. This partnership aims to boost Orient ...

BMW plans to broaden its MINI range in India, introducing new models and expanding its sales network to smaller cities, ...

The automotive year 2025 marked a boom for supercars and luxury vehicles, with brands like Ferrari, Bugatti and Lamborghini ...

Propagate India has elevated Parikshit Bhattacharya to Chief Creative Officer, expanding his role from BBH India.

JioStar has appointed G R Arun Kumar as its new Chief Financial Officer, bringing nearly three decades of experience in ...