This year, expect ad tech M&A to center on the biggest growth opportunities in advertising: retail media, connected TV and measurement.

The 'A Complete Unknown' actor hosts and serves as the musical guest of the NBC show this weekend By Rylee Johnston All products and services featured are independently chosen by editors. However ...

DirecTV acquired the majority ownership of Invidi Technologies, a leader in providing addressable television advertising solutions that increase the value of advertising inventory for programmers ...

Nielsen released its revised "Artey Awards" for 2024 which ranks the most streamed programs by category and movies. Overall, Bluey was the most streamed show/movie.

DirecTV has made good on its plans to launch a sports and broadcast streaming package for less than its standard TV plans, but the savings aren’t enormous. The DirecTV Stream MySports plan costs ...

DirecTV expanded its stake in addressable TV ad platform Invidi on Wednesday. It’s now the majority owner. Terms of the deal were not disclosed. This acquisition didn’t come out of the blue. DirecTV ...

DirecTV has acquired the majority ownership of Invidi Technologies, a specialist in providing addressable television advertising solutions that increase the value of advertising inventory for ...

EL SEGUNDO, Calif.—DirecTV has acquired the majority ownership in NVIDI Technologies, a provider of addressable television advertising products designed to help brands more accurately target audiences ...

Copyright 2025 The Associated Press. All Rights Reserved. A DirecTV logo identifies the company’s headquarters in Caracas, Venezuela, Friday, May 22, 2020. (AP ...

DirecTV is launching a package aimed at viewers who watch mostly sports. The MySports skinny bundle was announced on Tuesday and will feature 40 sports and broadcast channels. It will launch in 24 ...

Launching today in 24 metro markets, DirecTV’s MySports package serves up roughly 40 sports-oriented channels, such as ACC Network, Big Ten Network, DIRECTV 4K Live, DIRECTV 4K Live 2 ...