The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.
The Coca-Cola Company announced the beverage on Monday, creating new competition for popular soda alternatives like Poppi and ...
Poppi sent pink vending machines to 32 creators ahead of the Super Bowl. Like a shook-up can of soda, the extravagant stunt ...
On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy ...
In recent years, the soft drink market has seen an influx in gut-healthy sodas. While they have taken over social media, they ...
Amid the conversations and controversy from Super Bowl Sunday, Poppi finds itself in an uncomfortable situation.
Poppi’s viral Super Bowl influencer gifting campaign backfired when social media users started criticizing its choice of ...
O’Meara added, "Probiotics are typically found in fermented foods like kimchi, sauerkraut, kombucha, or even sourdough.
Viral Pink Stuff cleaning brand gets a boost and Buick gains on Kendrick Lamar plug—plus why it was a bad week for Joan, ...
It's hard to have missed the recent backlash that the prebiotic soda brand Poppi has been facing after sending full-size vending machines to influencers around the US. The key insight from the ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback