The new logo lacks the historical rings and employs a new futuristic and minimal all-caps font instead. The rebranding was ...

"To this end, the company is launching its first new brand alongside the Audi E concept: AUDI—without the four rings logo but ...

In order to combat slowing sales, German automotive giant Audi has formed a sister brand that will be tailored for and built ...

The new EV series will be tailored for the Chinese market, utilising local suppliers and technologies to tap into a growing ...

German carmaker Audi has revealed a new brand with its Chinese partner SAIC Motor to expand its EV portfolio and stay ...

Nation falls silent in remembrance The nation’s war dead have been commemorated by the King as the country fell silent in ...

RELATED: Audi to drop iconic four-ring logo in China Döller said the partnership between Audi and SAIC ... three new AUDI models”, with a saloon and SUV set to follow in 2026 and 2027, respectively.

Audi is embracing its future in China with the launch of a new electric sub-model called AUDI E that ditches the iconic "four ...

The point can only be to replace one brand with the other, independently of the excuses German executives may try to find.

Audi has launched AUDI E sub-brand in China, dropping four-ring logo to offer premium, tech-focused EVs tailored to China's automotive market.

Audi launches a unique electric division in China with vehicles designed on an advanced platform and developed with SAIC ...

Audi introduces a new electric vehicle brand in China, ditching its iconic four-ring logo to target younger buyers.