The New Audi sub-brand for China won’t use the four-ring logo and use AUDI lettering instead.

Audi introduces a new electric vehicle brand in China, ditching its iconic four-ring logo to target younger buyers.

Audi has launched a new electric vehicle (EV) sub-brand in China as part of an expanded joint venture with long-time partner ...

A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being ...

Audi has unveiled its new E Concept which will kickstart the firm’s new Chinese-only sub-brand called ‘AUDI’. The German car manufacturer has partnered with Chinese manufacturer SAIC Motor to produce ...

Audi has unveiled its new E Concept which will kickstart the firm’s new Chinese-only sub-brand called ‘AUDI’. The German car ...

Buick is considered an American company through-and-through, but is that actually the case? Who owns the storied company and ...

On November 7, Audi marked a significant milestone in luxury electric mobility, unveiling a new brand and concept vehicle in collaboration with SAIC Motor at a launch event in Shanghai.

State-owned carmaker SAIC Motor said it will take Brussels to the European Court of Justice to "protect its legitimate rights ...

To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a ...

Chinese car maker has said it will take legal action over EU tariffs targeting Chinese electric cars in the European Court of Justice. Chinese car maker SAIC – parent company of several brands – plans ...