A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being ...

Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its ...

Audi has launched a new electric vehicle (EV) sub-brand in China as part of an expanded joint venture with long-time partner ...

Audi has unveiled its new E Concept which will kickstart the firm’s new Chinese-only sub-brand called ‘AUDI’. The German car manufacturer has partnered with Chinese manufacturer SAIC Motor to produce ...

To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a ...

Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

AUDI, the child brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi’s ...

State-owned carmaker SAIC Motor said it will take Brussels to the European Court of Justice to "protect its legitimate rights ...

China's SAIC Motor , hit with the highest additional electric vehicle tariffs imposed by the European Union at 35.3%, has ...

Audi is undergoing a rebrand in China starting with this E concept, which does away with the iconic "four rings" logo.The ...

Audi is introducing a new car brand specifically for the Chinese market, simply named "AUDI" in capital letters. Built on ...

The country's Commerce Minister recently urged French officials to encourage the EU to negotiate a fair solution ...