It’s just Apple TV now, no plus. Apple has rebranded its six-year-old streaming service Apple TV+ to Apple TV — which is the same name as its connected smart TV device product and app. The tech ...

Apple says it’s given the streaming service a ‘vibrant new identity.’ Apple says it’s given the streaming service a ‘vibrant new identity.’ is a news writer focused on creative industries, computing ...

Buried in its announcement about "F1: The Movie" making its streaming debut on December 12, Apple has also announced that Apple TV+ is being rebranded as simply ‌Apple TV‌. A single line near the end ...

Apple TV+ is dropping the plus sign for good. On Monday, Oct. 13, the streaming giant quietly revealed that "Apple TV+ is now simple Apple TV, with a vibrant new identity" in its announcement about ...

Following Apple's one-line announcement earlier today that Apple TV+ is being rebranded as simply Apple TV with a "vibrant new identity," the first hints of that vibrancy have appeared in the latest ...

Apple has announced that Apple TV+ is no more. The company says that Apple TV+ is being renamed simply “Apple TV” with a “vibrant new identity.” The announcement was made alongside the reveal of the ...

F1: The Movie, the Formula 1 blockbuster starring Brad Pitt, lands a streaming release date on Apple TV. Find out when you can stream the movie on the platform. “Ruben convinces Sonny to come back to ...

The service unveiled the change in the ninth paragraph of a news release announcing a streaming date for “F1: The Movie.” By Adeel Hassan Apple TV+ is now Apple TV. The streaming service quietly ...

Apple TV+ is undergoing a makeover. The streamer has dropped the plus sign and is now simply Apple TV, “with a vibrant new identity.” The news was quietly revealed in its press release announcing the ...

Apple has rebranded its streaming service with "a vibrant new identity", and it involves a confusing name change. The tech titan snuck the reworked streaming service name into the announcement that ...

Apple TV and ESPN have ditched the "plus” sign, and CNN would like to pretend CNN+ never happened. By Tony Maglio As if teaching your dad the difference between Apple TV and Apple TV+ was not ...

There are at least five new Apple products expected to launch later this month, including a pair of Home debuts: a brand new Apple TV 4K and HomePod mini 2. Here’s why these new Apple Home products ...