Want to curl your strands but only have a straightener to hand? The tool is surprisingly versatile once you know the knack.

When the invite is set and the countdown begins, your styling routine should be swift, secure, and camera-ready. The key is a ...

The '90s blowout has officially reached peak saturation. Scroll once through your feed and you’ll see her. She’s got the same ...

According to our beauty writer, the BaByliss Style Secret Air creates truly effortless curls - all while being surprisingly ...

The best hair curlers can create bouncy ringlets or bombshell waves that last from dusk ’til dawn. Whether you prefer a ...

The best overall goes to the Dyson airwrap, which has made hair curling even easier, now that you don’t have to change ...

For formal events, keeping your blunt bob sleek and straight can be a classy option. Use a flat iron to smooth out any waves ...

Choosing the right gift for the leading lady (or ladies) in your life can look different for every person: no gift is ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Do you long for Jennifer Lopez's glowing complexion or perhaps the sexy beestung pout of Angelina Jolie? Find out how to make your beauty wishes come true with our expert tips ...