Customers who engage with Rufus during their shopping journey are 60% more likely to complete a purchase compared to those ...

The Quest 3S brings mixed reality right into your living room and merges digital objects with your real environment. You could place a virtual screen on your actual wall, play a game where aliens ...

Amazon’s AI chatbot Rufus is driving major growth, helping users find and compare products conversationally. CEO Andy Jassy projects it could add over $10 billion in annual sales.

Amazon accuses Perplexity of using shady tactics with its Comet browser. Perplexity says Amazon is a bully that's trying to ...

This week in design, home deals are falling through due to economic uncertainty, layoffs at Amazon and Target, and Hudson ...

Amazon's Rufus chatbot, launched in August 2025, has become a significant tool for shoppers, with CEO Andy Jassy claiming it ...

Learn how to unlock Amazon Prime’s most overlooked perks, from free food delivery to photo storage and early shopping access.

Roughly 1 in 4 Americans are still paying off debt from last holiday season, according to a recent study. Can artificial ...

Rufus stands at the heart of Amazon’s newest push into consumer-facing AI in its shopping experience. CEO Andy Jassy announced during the company’s third-quarte ...

Amazon CEO Andy Jassy projects Rufus, the AI shopping assistant, will drive over $10 billion in annual sales. Launched in August, Rufus has already b ...

Amazon CEO, Andy Jassy, predicts that Rufus, the AI shopping assistant, will contribute an additional $10 billion to the company's annual sales.

Their purpose is to chronicle the evolution of e-tailing from the eyes of a supply chain analyst. They are primarily focused on the battle between the heavyweights—brick-and-mortar Walmart versus ...