The FDA is proposing a new rule that that would limit nicotine levels in cigarettes and other tobacco products.

Zeller credited Gottlieb for advocating for the nicotine regulation within the Trump White House, after the Obama administration had fallen short. Obama officials had promised Zeller they would back rules to curb nicotine and menthol.

Officials proposed limiting the amount of nicotine to make cigarettes less addictive, but it's unclear if the incoming administration will offer support.

Brian King, director of the FDA’s Center of Tobacco Products, said Wednesday that reducing the amount of nicotine in tobacco products to the levels proposed in the new rule should significantly reduce their addictive qualities, making it easier for individuals to quit.

Federal officials on Wednesday released a far-reaching proposal to make cigarettes far less addictive by capping their nicotine content, a goal long sought by antismoking advocates that

In its last few days of power, the Biden administration is expected to officially propose a limit on nicotine in cigarettes.

The FDA's proposed rule would slash nicotine levels in cigarettes, most cigars and other combustible tobacco products, but not vapes, hookahs or Zyn.

The proposal in the waning days of the Biden administration leaves it up to President-elect Donald Trump to finalize the effort — or scrap it.

The Biden White House is expected to formally propose a plan ordering cigarette nicotine levels to be reduced dramatically.

A proposed FDA rule would mandate a reduction to minimally addictive or nonaddictive levels, but the incoming Trump administration isn’t expected to follow through on the idea.

The Food and Drug Administration (FDA) has submitted a proposal to make cigarettes less addictive by lowering their nicotine content.