One way to achieve this is by leaning into traditional news sources, which tend to be the most trusted: Our study found that ...

In four ads directed by Academy Award winner Taika Waititi, Sephora shows that many gifting conundrums are caused by ...

Gap’s recent marketing work has focused on dance and music through upbeat campaigns with musicians Tyla and Troye Sivan, both ...

The VP of Global Creative, who built Pinterest’s in-house creative agency “House of Creative,” talks about how the brand ...

After WPP’s reorganization of Wunderman Thompson earlier this year, Thompson was formed to service the U.S. Marine Corps account. The 200+ person team will deliver work across the marketing funnel to ...

Having spent over two decades in India and Singapore as a marketer at the home of branding, Procter & Gamble, Coach CMO and ...

Americans are flocking to their polling stations for the presidential election, and brands like Lyft, Violife and Krispy Kreme are launching campaigns and deals offering everything from free childcare ...

Sportswear brand Columbia has picked Adam & Eve/DDB to take on its global creative account following a competitive pitch ...

Luxury fashion brand Moncler has created a digital immersive experience called “The city of genius”. Created in partnership ...

Lee Maniscalco is stepping away from the CEO role at Haymarket US — an executive recruitment firm has been retained to find his successor.

Lina Polimeni, chief corporate brand officer at Lilly, notes that public perception of the company has historically been ...

Publicis Media has laid off less than 1% of its U.S. workforce due to staffers ignoring its return-to-office policy, ...