Gupta added that 3,600 electric buses were currently operating in the city, with a target of deploying 7,700 EV buses by the ...

The campaign taps into a familiar Indian habit to nudge consumers towards smarter upgrades during the Republic Day Sale.

Under the revised structure, content clusters will handle content strategy, programming, marketing and on-air promotions ...

The marketing partnership will also extend to consumer-facing activities, including contests and giveaways linked to match ...

The marketing association is anchored by a new brand film set in the Scottish Highlands, drawing visual inspiration from the ...

With AI now embedded in everyday content, new labelling rules are forcing creators, brands and platforms to rethink what ...

The marketing refreshed palette retains the brand’s red and blue tones, adding new variations to improve contrast and ensure ...

The company has been expanding its local teams and capabilities to support deeper engagement with India’s growing aerospace ...

He earlier led West and North operations at Lokal News App and has held leadership roles at ZEE5, Zee, Network18, The Hindu ...

Chetak’s 38% growth outpaces the 11% EV industry average, with 80% of sales in the past two years. Bajaj now aims to build on ...

TCS’s global head of sports sponsorships, Michelle Taylor, shares the company's marathon strategy and how it creates a rare ...

The move comes as Connected TV viewing gains scale in India, with industry data showing over 129 million users accessing ...