Disney Cruise Line has launched a new digital out-of-home campaign to show the magic of Disney at sea. Created by Havas London and Disney’s in-house team, the campaign aims to let more people know ...

Royal Mail has launched a new influencer-led campaign, ‘Send It Your Way,’ in collaboration with SocialChain. The initiative aims to promote Royal Mail’s Out of Home (OOH) parcel services, such as ...

67% of Millennials have bought food directly through social media, a study by digital agency Greenpark found. One-third of all shoppers have done the same, with TikTok being the top platform. About 43 ...

Recently, optical retailer Specsavers generated significant buzz on social media by staging a unique experiential out-of-home stunt. The campaign, which involved a branded van positioned atop a rising ...

Kwik Fit has launched a new campaign titled ‘Road Happy,’ created in collaboration with VCCP. T The campaign utilizses Ocean Outdoor’s vehicle react technology, which scans vehicles anonymously at ...

Sports Direct has been named the official title partner of fitness competition HYROX. Ahead of the event, taking place this weekend [4 May 2024-6 May 2024], the retailer will host two days of in-store ...

Warburtons has launched a new campaign led by Hollywood star Olivia Colman. Created by the creative agency Joyful & Triumphant, with McCann Manchester handling social media support, the ad will be ...

Mobile advertising firm Jumptap has completed a $25m (£15.2m) funding round, with the money coming from existing investors, including AllianceBernstein, General Catalyst, Summerhill Ventures, Valhalla ...

Toolstation, has unveiled a major new brand campaign, ‘Next Stop, Toolstation’, aimed at highlighting the essential role of tradespeople and the staff who support them. Created by newly appointed lead ...

Puma has turned London’s Tower Bridge into ‘The Biggest Goal’ in a larger-than-life stunt celebrating the kickoff of the Premier League season. Developed by creative agency Dude London, the spectacle ...

eToro has partnered with Google to launch one of the first TV and YouTube campaigns created using Veo 2, Google DeepMind’s advanced video technology. Veo 2, released to the public recently, creates ...

Leading technology company Brand Metrics has integrated with global news streaming provider LeadStory to precisely measure how in-car advertising delivered through the platform influences consumer ...