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In other words, the businesses were planning to pass the costs along to the customer, something no one in the country ...
Mainstream coffee culture is converging globally, and Luckin Coffee is making it more digital, efficient — and gimmicky. Few ...
The coffee giant doesn’t plan to raise prices at least until fall as it works to lure back once-loyal customers.
The company is giving managers more say in new product and operations tests at an early stage. It is also giving them more ...
Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.
Starbucks CEO Brian Niccol talks with NBC News' Hallie Jackson about how the coffee company is planning to keep ...
In an AI-driven era when some big brands are ditching midlevel staff, Starbucks is trying something to revive its fortunes.
Some brands went too far in their bid to cater to takeout customers. Consumers still want great in-store experiences, even ...
Starbucks' new content creators will get paid up to six figures to travel to coffee farms and reserves around the world. Here ...