If you’ve invested hundreds or thousands of dollars into PPC, ads, paid links, search engine optimization and social media marketing and have high bounce rates it’s time to test sales funnels. If ...

Jerry Cao is a content strategist at UXPin — a wireframing and prototyping app with built-in usability testing — where he develops in-app and online content for the wireframing and prototyping ...

The term summative usability testing recently entered the lexicon of medical device manufacturers as they faced the new requirement to validate their product's suitability for its intended use.

Let's suppose that the "usability" mantra you've heard over the past few years has finally convinced you that conducting user research with your target audience is an essential aspect of your ...

A one-on-one usability test can quickly reveal an immense amount of information about how people use a prototype, whether functional, mock-up, or just paper. Usability testing is probably the fastest ...

The previous chapter covered the basics of usability testing without regard to whether the interface is being tested on a computer or as a paper prototype. This chapter discusses the variations in ...

The ongoing AI boom is transforming the online user experience (UX) at a rapid pace, and the development of automation technology is redefining usability testing. The global AI-enabled testing market ...

Jerry Cao is a UX content strategist at the wireframing and prototyping app UXPin. For advice on how to conduct 30+ different types of usability tests, check out The Guide to Usability Testing.

It doesn’t matter what you call it. Here's the bottom line: you need to test software with its future users. One of the topics that create much confusion in the software world is the difference ...