In the world of social media, TikTok has emerged as a cultural and commercial powerhouse. It reshapes how brands connect with audiences. With over 1 billion global users and the distinction of being ...

Creative data company Vidmob and TikTok have unveiled insights from a collaborative study to pinpoint the creative strategies – such as real people, direct connection, and brand integration – that ...

Authentic Brands Group is set to fast-track its marketplace growth across TikTok Shop via a new partnership with Pattern ...

Master TikTok SEO to boost your video rankings and unlock discover page tips for creating memorable, highly discoverable content that reaches a wider audience. TikTok - Instagram account TikTok has ...

No serious marketer can afford to ignore TikTok in a digital marketplace defined by fleeting, viral moments. For Kelsey Farrar, co-founder of SparkTok, an official TikTok Shop Partner agency, the ...

TikTok edges closer to survival in the U.S. with a framework ownership deal, looming deadlines, new youth-safety rules in New York and ByteDance’s AI push. U.S. Treasury Secretary Scott Bessent said ...

Breakdowns of viral trends powered by Influential data, plus actionable marketing tips By Gillian Follett. Updated on July 15, 2025. In today’s video-first social media landscape, where the average ...

In 2023, TikTok contributed $24.2 billion to the U.S. economy. It supported more than 220,000 jobs and enabled 7 million businesses across the country to promote their brands. It’s no wonder the ...

TikTok stands out as a platform overflowing with creative — and monetary — potential for those savvy enough to learn how to utilize the platform. Maybe you’ve been tapping your chin wondering how to ...

Emile brings close to two decades of real estate industry experience and thought leadership to HousingWire. In 2010, he became a licensed real estate agent in Manhattan, and in 2018, he co-founded The ...