Based on the short story “Eight O’Clock in the Morning” by Ray Nelson, They Live stars the late professional wrestler Rowdy Roddy Piper as a drifter named Nada (Spanish for nothing). He finds a ...

Subliminal advertising conveys hidden messages of which viewers are not consciously aware. This ad strategy poses serious ethical issues, particularly because subliminal ads can manipulate consumer ...

While the U.S. Congress has never passed a law restricting subliminal advertising, government agencies have said the practice is unfair and could result in enforcement, especially for broadcast ...

You’ve probably heard the phrase “catch your sub” — a playful way of referring to moments when someone gives a subtle, indirect hint or message. While it’s commonly used in social situations, the ...

Subliminal messaging has been around for decades, and there have been mixed opinions on whether or not they have an effect on human behavior. Subliminal messages started gaining traction in the 1940s, ...

We may think we come by our opinions through something close to a rational process: weighing the evidence before us and using our powerful human brains to reach appropriate conclusions. According to ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I explore the somewhat shadowy topic of ...

Twelve terrorists. One cop. The odds are against John McClane... That's just the way he likes it.

Two recent studies on subliminal messages have found that subconscious visual cues can improve athletic performance and reduce negative age stereotypes of physical ability. The latest research shows ...

The idea that we can be influenced by ads we don’t consciously detect is one of most intriguing in consumer psychology and has attracted a lot of attention over the years. Since the 1950s, people have ...

Jay Weinberg is now streaming Suicidal Tendencies' performance of "Subliminal" at the Punkspring festival in Tokyo, Japan. Check it out above in all its frenetic glory, and stay tuned for hopefully ...