The social media landscape is changing fast — here's how brands can show up, get noticed and stay ahead this year.

From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...

There is no question that social media has had an effect on our society and culture, in particular on our social lives. Our social networks are no longer limited to the people we meet face to face.

How can marketing teams use meaning intelligence from social media to spot early warning signs before they impact brand health? Many teams pursue the latest large language models (LLMs) or small ...

Social media connects generations, but it also exposes how differently they think about sharing and boundaries. Here are the ...