Audi launches a new brand in China

Audi unveils new brand in China without iconic 4-ring logo
Audi is launching a new brand in China, ditching its iconic 4-ring logo, in response to dwindling sales and competition from local automakers. The rebranded AUDI, in partnership with China's SAIC Motors,
Audi Debuts New "AUDI" EV Sub-Brand in China, Gone Is the Four-Ring Logo
Audi launches new EV sub-brand in China and switches from the four-ring logo to the 'AUDI' lettering written in capital letters
Audi launches a new brand in China without the four-ring logo
Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous four-ring emblem. Today in Shanghai, the company showed off the new “AUDI” logo — yes, it’s just Audi in all caps — on the front of a new E concept electric Sportback that notably lacks its broadly used “E-Tron” branding.
Audi E Concept launches new China-only sub brand that’s, confusingly, called AUDI
The joint venture between Audi and SAIC will launch in 2025, and the new E Concept reveals its styling direction
Audi launches new EV brand in China with SAIC
The New Audi sub-brand for China won’t use the four-ring logo and use AUDI lettering instead.
Audi launches China-focused EV brand with debut of E concept
To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a svelte wagon based on a platform developed in partnership with Chinese auto giant SAIC.
Audi unveils new EV brand in China without four ring logo
Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting younger customers in the world's largest auto market.
Audi scraps its logo in bold new EV brand
So it's somewhat surprising that the brand is ditching the rings for a new EV brand. After months of rumous, Audi has unveiled a new EV range in China, sporting, instead of the rings (arguably one of the best logos),
The new AUDI brand is a joint venture with SAIC, and Audi promises that AUDIs will drive like Audis
A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being ...
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Audi Is Launching a New Car Company Called… AUDI
The luxury brand in the Volkswagen Group empire is teaming up with SAIC to launch a new car company in China. Of all the names the marketing team could have picked, they decided to go with AUDI and ...
You've Never Seen An Audi Like This Before
Audi's newest concept has a familiar name—the Audi E—but a very different vibe. This electric wagon is aimed at winning back ...
China's SAIC to file lawsuit countering EU's ruling on EVs
China's SAIC Motor said it intends to file a lawsuit at the European Union's Court of Justice to protect its rights and ...
Audi unveils new EV brand in China without 4-ring logo
dropping its iconic four-ring logo and using only the name "AUDI" to appeal to younger buyers in the world's largest auto market. In partnership with Chinese automaker SAIC, Audi plans to launch ...