Discover the power of predictive modeling to forecast future outcomes using regression, neural networks, and more for improved business strategies and risk management.

Forbes contributors publish independent expert analyses and insights. David Henkin helps organizations and individuals innovate and grow. Predictive analytics has evolved from a niche discipline into ...

AI market forecasting uses predictive analytics and strategic planning tools to anticipate demand shifts, optimize decisions, ...

1. What is predictive analytics? Predictive analytics is a method of using data to make predictions about future events or behavior. It can be used in a number of different fields, including marketing ...

Predictive analysis has a long and profitable history with direct mail. Millions of dollars have been saved by focusing on those customers most likely to buy—and not mailing to those who are unlikely ...

In 1999, Bill Gates’s book Business @ the Speed of Thought predicted technology like the internet, email, and desktop business programs would transform industries. Gates argued that these tools should ...

Troy Segal is an editor and writer. She has 20+ years of experience covering personal finance, wealth management, and business news. Amilcar has 10 years of FinTech, blockchain, and crypto startup ...

As consumers become more digitally connected, their buying journeys are becoming increasingly complex: The path to purchase is no longer a linear funnel; rather, it's a circuitous journey that ...

Data analysis forms the backbone of modern marketing ecosystems. Every marketing campaign that you run can be analyzed vis-a-vis user behavior, messaging, demographics and so on. While the jury is ...

As the Army prepares for large-scale combat operations (LSCO), the importance of effective logistics has never been greater. In contested environments, where supply chains are vulnerable to disruption ...