PepsiCo this week announced the launch of a Social Vending System, which will allow users to gift beverages to friends. The interactive, touch-screen machine lets users tap and swipe their way to ...

The clincher in Pepsi’s new “social” vending machine platform is the ability to gift Pepsi beverages—and retrieve your gifted beverages—which is kind of awesome, putting vending machines at the same ...

NEW YORK, April 27 (Reuters) - PepsiCo Inc is introducing a "social vending" machine that lets users buy each other drinks remotely, further proof that its decades-old rivalry with Coca-Cola Co is ...

PepsiCo announced yesterday the launch of a new vending machine that lets people buy drinks for friends or strangers using a social media-inspired system. The so-called “Social Vending System” uses ...

Combining two of today's hottest marketing trends, digital out-of-home and social, Pepsi is testing a vending machine that lets consumers send free soda to friends. With PepsiCo's Social Vending ...

The whole point of doing an influencer campaign is to "influence" people into liking your brand and buying your product - not piss them off. One soda company’s PR campaign had people poppin' off ...