According to the Korea Foundation, the wave of Korean culture, also known as hallyu, increased its global fanbase by 11% in 2019—and leading the charge has been K-pop. Groups such as BTS and Blackpink ...
Duolingo, the language-learning app, partnered with Netflix for a campaign encouraging consumers to learn Korean in advance of the release of season two of the streamer’s popular “Squid Game” series, ...