Have you ever seen a salesperson boast about meeting their revenue targets without caring about whether the sale was profitable? Have your kids proudly showed you an A on their geometry test and ...

This vendor-written tech primer has been edited by Network World to eliminate product promotion, but readers should note it will likely favor the submitter’s approach. IT is a considerable financial ...

The following guest post is by Lisa Bodell, CEO of futurethink, a New York City-based innovation research and training firm. Do your metrics reveal your innovation problems and successes in real-time?

In this blog series, we shed some light on our marketing approach at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. A ...

As the year ends and a new one begins, leaders everywhere reflect on their leadership over the past twelve months and set goals for the future. This process carries unique significance for ...