Apologies for not putting more of a disclaimer on that headline, and further apologies to anyone who spit their coffee out onto their laptop. But you read it right: Google is seriously considering ...

Google’s announcement Monday that it won’t kill the third-party cookie in Chrome rocked the ad industry. In the immediate aftermath, it seemed like the sword of Damocles hanging over the ecosystem had ...

Google has changed its Web cookie privacy policy to address a common complaint by privacy advocates that information about Web surfers' activities is retained too long by the search giant. Cookies are ...

Third-party cookie deprecation truly is a tale of “The Boy Who Cried Wolf.” After delaying its self-imposed deadline to drop cookies on Chrome twice, Google announced on Tuesday it will push its ...

Google is cancelling its plans to kill off third-party cookies in Chrome, it said in a blog post on Monday. The decision comes after four years trying to appease both ...

An Internet Cold War has been raging behind the screens of consumers while they blithely search for products, watch videos and scan social media. Since Google announced the impending end of its ...

At some point next year, Google Chrome will stop using third-party cookies. It’s a move that could upend the global advertising and publishing industries – and it has major implications for your ...

Alphabet-owned Google said Monday it will no longer cancel third-party cookies after years of delays to find an alternative for its Chrome browser. By canceling third-party cookies, the change would ...

Google will keep third-party cookies on Chrome and abandon its previously publicized plans to introduce an opt-out mechanism that would have allowed users to choose not to be tracked by the technology ...

Google has been talking up a post-cookie future (in the browser sense, not the diet sense) for years now. But it seems like the company isn’t as confident as it used to be in its ability to completely ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

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