Explore unique makeup ideas inspired by colorful palettes, childhood memories, and playful beauty trends like mint chocolate ...

Interest in this makeup trend has increased 400% on one social media site.

Explore unique makeup ideas inspired by colorful palettes, childhood memories, and playful beauty trends like mint chocolate chip eyeshadow. From creative color combinations to fun transformations, ...

Data scientist and Data, But Make It Beauty creator Madé Lapuerta explains that the blue-eyeshadow trend has been gaining in popularity since the beginning of the year. As noted in a post on her ...

What’s the best eyeshadow palette? With thousands of eyeshadow palettes, lipsticks and blushes, makeup is a fun and creative way to express your personality. Purchasing an eyeshadow palette can be ...

Before we had Rhode and the “clean girl aesthetic,” we had 2016. A year defined by selfies with the Snapchat dog filter, choker necklaces, Rihanna’s “Work” on repeat, and statement eyeshadow.

Fall is the perfect time to have a little more fun with makeup. As richer colors, softer textures, and moodier finishes make ...

Celebrity makeup artist Anthony Merante breaks down the cool-toned shimmer trend taking over the eyes of our favorite celebs ...

Add Yahoo as a preferred source to see more of our stories on Google. Don't get us wrong: We love a natural, neutral-hued or smudged smoky eye look as much as the next. Neutral eyeshadow looks have ...

Ashley Rebecca is an NYC-based makeup artist and a writer for InStyle covering makeup, skincare, and haircare. Start off your celebration right with shimmering metallic eyeshadow that makes a ...