Q1 2026 earnings call recap: mixed results, lower FY2026 EBITDA guidance, margin recovery, customer growth & GREW updates—read now.

Bouygues Telecom’s adoption of Outmax reflects Perion’s land-and-expand model, in which AI agents are embedded within always-on marketing operations, driving continuous optimization and incremental ...

SAN DIEGO & LONDON--(BUSINESS WIRE)--SimplicityDX, the edge experience company, today announced new research showing that escalating customer acquisition costs are impacting e-commerce profitability ...

Any RIA or advisory practice seeking to grow must weigh the price of its marketing efforts toward prospective new clients ...

The role of Chief Revenue Officer has expanded far beyond traditional sales leadership. We are in the era of the empowered, digitally savvy customer whose purchasing journey is fragmented and complex.

Mercury reports on strategies for increasing profitability without raising prices, focusing on customer value, retention, and ...

Customer service and sales software provider Zendesk Inc. today announced that it plans to acquire artificial intelligence software for customer support teams startup Forethought Technologies Inc. for ...

Customer acquisition is often treated as a numbers game; businesses assume that the more they spend on ads, the more leads they’ll generate. But without a structured qualification and nurturing ...