Audi launches new EV brand in China

Audi launches new EV brand in China with SAIC
Audi has introduced a new EV sub-brand dedicated to the Chinese market. Called “AUDI”, this new brand is part of an extended joint venture set up with partner Shanghai Automotive Industry Corporation (SAIC),
The new AUDI brand is a joint venture with SAIC, and Audi promises that AUDIs will drive like Audis
A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being developed as a joint venture with Shanghai-based SAIC Motor.
Audi unveils new EV brand in China without four ring logo
Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting younger customers in the world's largest auto market.
Audi scraps its logo in bold new EV brand
So it's somewhat surprising that the brand is ditching the rings for a new EV brand. After months of rumous, Audi has unveiled a new EV range in China, sporting, instead of the rings (arguably one of the best logos),
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AUDI is Audi’s new EV sub-brand for the Chinese market, in collaboration with SAIC. The AUDI E concept previews future production models without the four-ring logo. The concept rides on a new architecture,
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