Audi launches a new brand in China

Audi launches a new brand in China without the four-ring logo
Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous four-ring emblem. Today in Shanghai, the company showed off the new “AUDI” logo — yes, it’s just Audi in all caps — on the front of a new E concept electric Sportback that notably lacks its broadly used “E-Tron” branding.
Audi Launches New Brand Called AUDI, Because Naming Cars Is Hard
With a new brand, you need a new car. This is the AUDI E concept, built in collaboration with Audi's regional technical partner, SAIC, and it's nothing like any e-tron model we or our cousins across the pond can buy.
Audi reveals new concept and new brand… also called Audi
Audi is rolling out a new brand and platform in China in collaboration with MG parent company SAIC Motor, with three models confirmed.
Audi Debuts New "AUDI" EV Sub-Brand in China, Gone Is the Four-Ring Logo
Audi launches new EV sub-brand in China and switches from the four-ring logo to the 'AUDI' lettering written in capital letters
Audi E Concept launches new China-only sub brand that’s, confusingly, called AUDI
The joint venture between Audi and SAIC will launch in 2025, and the new E Concept reveals its styling direction
Audi launches AUDI in China – new EV sub-brand with SAIC; E concept shown with 775 PS, 700 km range
Audi has launched a new electric vehicle (EV) sub-brand in China as part of an expanded joint venture with long-time partner SAIC Motor. Simply called AUDI – without the four rings logo but spelled in
Audi Drops the Four Rings But Capitalizes Itself in China and Launches AUDI E Concept
The Ingolstadt-based automaker is 'setting up for the future in China' and, in a potentially controversial move, drops the interlocked rings
Audi launches new EV brand in China, unveils AUDI E concept
Audi is launching its first ‘new brand’ for electric vehicles in China, alongside the Audi E concept: AUDI – without the four rings logo but spelled in four capital letters – signals both the connection to and differentiation from the sister brand.
Audi launches China-focused EV brand with debut of E concept
To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a svelte wagon based on a platform developed in partnership with Chinese auto giant SAIC.
Audi unveils new EV brand in China without four ring logo
Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting younger customers in the world's largest auto market.
Audi to make massive change to iconic logo and launch new brand in a bid to boost sales in China
One of the world's most popular car brands has ditched its famous four rings in a massive change as it looks to launch a new brand in China. In a glitzy event in Shanghai, China, Audi CEO Gernot Döllner announced that the German brand would launch its first new brand alongside the new AUDI E concept.
Audi E Concept Is a 764-HP Electric Wagon for China
Audi is undergoing a rebrand in China starting with this E concept, which does away with the iconic "four rings" logo.The ...
You've Never Seen An Audi Like This Before
Audi's newest concept has a familiar name—the Audi E—but a very different vibe. This electric wagon is aimed at winning back ...
Audi Launches New AUDI Brand Without Four-Ring Logo In China
AUDI, the child brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi’s ...