Allison Ellsworth, Poppi's co-founder and Chief Brand Officer, recently addressed the backlash her company has been receiving ...
"There's a lot of misinformation being spread out there by one of our competitors," Poppi owner Allison Ellsworth said in a ...
Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw influencers given vending machines stocked with the prebiotic soda.
The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...
The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the ...
Poppi sent pink vending machines to 32 creators ahead of the Super Bowl. Like a shook-up can of soda, the extravagant stunt ...
On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy ...
If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...
The Coca-Cola Company announced the beverage on Monday, creating new competition for popular soda alternatives like Poppi and ...
The popular alternative soda brand Poppi has been labeled out of touch after its latest influencer marketing campaign ...
Allison noted that the price tag “is not what it cost, that is not true.” The founder—who started Poppi with husband Stephen Ellsworth—then explained the motivation behind the campaign ...