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D with company statement. Paramount Global has confirmed that it has swapped out its media agencies, parting ways with WPP ...
eMarketer Media Dynamics president Edward Papazian points out that most buyers would be unwilling to make a change ... with 11 agency groups and more than 1,000 advertisers. “Paramount was ...
The Federal Communications Commission has begun discussing with Paramount Global ... need to take to secure the agency’s approval of its merger with Skydance Media, according to people close ...
EXCLUSIVE: In a move that blindsided many staffers, Paramount has fired its longtime media agency of record in a cost-saving move as its proposed merger with Skydance Media continues to gestate. The ...
Paramount Global’s chief financial officer Naveen Chopra is exiting the media giant to pursue other opportunities, the media ...
Paramount investors are eager for a new ... they crash or burn or make a ton of money — we just need a change.” Skydance Media CEO David Ellison, son of billionaire Larry Ellison, has emerged ...
Investment group Project Rise Partners, which has been trying to mount an effort to swoop in to buy Paramount Global and derail Skydance Media’s ... wants to change the subject from the fact ...
Executives trumpeted a more M&A-friendly era, with the “pace of change” for dealmaking starting to quicken. Paramount Global and Skydance Media were ... at the agency,” Carr told reporters ...
Reps from Paramount, Skydance and WPP Media declined to comment ... On a matter as consequential as the change of agency, sources indicated to Deadline, Skydance and RedBird could have been consulted ...
The agency change was announced amid the uncertainty and angst of the government scrutiny of Paramount’s long-planned merger with Skydance Media. It stunned many staffers inside the company in ...
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